TheIndustry.fashionStyle• 2 min read

Shein's UK revenue jumps 26% to £2.58bn, edging past ASOS

Accounts for Shein's UK business show pre-tax profit up 18% in 2025 and a sales total above ASOS's latest group revenue. The comparison is not like for like, and pressure is building over the UK's low-value import relief.

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