Retail GazetteBusiness & Tech• 4 min read
Is the supermarket fashion arms race moving from aisles to online?
Published

Once a convenient add-on to the weekly food shop, supermarket fashion has become one of UK retail’s more competitive battlegrounds. Tesco, Asda, Sainsbury’s and Morrisons are no longer relying solely on footfall through their aisles to sell affordable clothing.
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