Havoc
Back to home
TheIndustry.fashionStyle• 2 min read

ASOS appoints AI director to scale creative content production

ASOS appoints AI director to scale creative content production

ASOS has appointed Nick Goodchild as AI and Creative Studios Director, bringing in a former Tommy Hilfiger executive to lead its work on artificial intelligence in content production. Goodchild joins from PVH, where he spent

Read the full story at TheIndustry.fashion

Havoc links to the original reporting — the full story stays with the publisher.

Was this worth reading?Sign in to vote

More in Style

Drapers

With Nothing Underneath announces Bath store

With Nothing Underneath announces Bath store British womenswear brand With Nothing Underneath is to open its fifth store, in Bath, on 6 November 2026.

StyleDazed

We’ve never been more connected, so why do we feel so alone?

Lessons to reclaim closeness in a disconnected world from Esther Perel, Saeed Jones, Kahlil Greene and others at Hinge’s Heads Up conference

StyleDazed

The housing crisis is killing our sex lives

Could a lack of privacy – not lack of desire – be the real reason behind the gen Z sex recession?

Style